Disney Mix, an all-in-one chatting, gaming, and meme app for the 8-12 demo, was debuting from Disney Interactive. Brought onto the project a month after launch, I produced daily video and static content for the app's official accounts and programmed its social channels. In doing so, I interfaced with Disney Movies, Disney XD, and Disney Channel as well as the product development team to program seasonal and campaign-specific content.
A new menswear company was about to step into the limelight. Their brand was all about daring and hunger, ideas that are not commonly associated with “apprentice,” but are vital to being one.